Is it time to make some money with that blog of yours? I had the privilege of presenting with Adrianna Domingos-Lupher of Next Gen MilSpouse at Type A Parent Bootcamp in Walt Disney World last week where we inspired some amazingly talented bloggers to make that shift to business owner. This post is the last in a 3-part series about what we shared at the conference. You can find Part 1 here: Making the Shift: Five Truths to Tell Yourself About Turning Your Blog into a Business and Part 2 here: Making the Commitment: Five Practical Tips for Making the Shift From Blogger to Business Owner.
It’s interesting to study how people make money online. I love peeling back the curtain and really digging in to how the cash flows in an online business. Some of the more predictable revenue-generating strategies for bloggers include ad networks, affiliate income, sponsored posts and ambassadorships. Lucky for me, there were fabulous speakers at Type-A Bootcamp who shared generously on these topics! A special shout out to Missy Ward of Affiliate Summit and Debbie Bookstaber of Element Associates for the scoop on affiliate marketing; and Roo Ciambriello of Neon Fresh, Titania Jordan of Cool Mom Picks and Kelly Whalen of The Centsible Life for their negotiating tips for working with brands.
Adrianna and I shared a few ideas of our own…some of which may open your eyes to a new revenue stream for your business. In fact, we know from personal experience that the potential in these strategies could possibly be more lucrative for small businesses and new bloggers. So you may want to consider one of the following in your mix!
Making the Money: Five Ways to Make Money as a Blogger and Business Owner
1. Speak and Host Events. While not all speakers are compensated for their presentations, there are plenty of paid speaking opportunities out there for experts. If you’re comfortable on center stage, then take a look at you niche and your audience, determine what you can offer and start pitching to event planners and association managers. You can even consider online speaking (webinars and teleseminars) and hosting your own events where you can speak and bring in sponsors and other speakers like Kelby Carr does with Type-A Con.
2. Start a Consulting Practice. Many bloggers are also full-time consultants who earn a living by sharing their knowledge on a wide variety of subjects such as marketing, social media, photography, creativity, nutrition, fitness, finances and more. They get paid by the project or by the hour to help other businesses or individuals succeed. How can you turn your area of expertise into a revenue stream for your business? [Read more...]